Some noise is unavoidable. The neighbors need to renovate their home, people travel and fly overhead, gardeners blow leaves. All of these are noisy, but they are also either caused by or generated to benefit a Palo Altan. Why should we put up with a ruckus like this for some big company's ad campaign? What are any of us getting out of it? These companies don't live here. They have no interest in Palo Alto other than squeezing more money out of potential customers. They're getting great publicity and we're left with nothing but more noise pollution which takes a lot away from the quiet, small town feel of PA. Furthermore, I don't think advertisements should be forced upon me in my backyard and in my home.
They should not be allowed to fly circles over Palo Alto for hours on end like this, or in fact at all. I don't know the current laws, but at the very least, I would hope that the city of Palo Alto gets paid handsomely for a permit to make these flights. Geico and Goodyear are certainly profiting from it.
But better yet, let them advertise elsewhere. I am housebound due to some fairly serious health issues and with all the construction next door and all around Palo Alto right now, weekends are the only time I can go outside in peace. I don't think that should be disturbed by corporate propaganda.