Gonz?lez, a conservationist and educator who founded the organization Latino Outdoors, recently talked about his work and about what the region is doing right — and wrong — to make the outdoors and the environmental movements more inclusive, particularly for the Latinx community. He prefers the gender-neutral term Latinx to refer to people of Latin American cultural or ethnic identity.
Latino Outdoors, a San Francisco-based organization, was founded in 2013 and is focused on developing conservation and outdoor education leaders nationwide. It works to address the fact that although the Latinx population is the fastest-growing demographic group in the U.S., it is also among the least represented groups in conservation, outdoor recreation and environmental education initiatives, according to its website.
While Gonz?lez doesn't work as executive director of Latino Outdoors anymore, he continues to serve as an ambassador for the program, as well as a volunteer and adviser. And he's considered a thought leader when it comes to the outdoors and inclusion. In fact, he was recognized at the Bay Nature Institute's 2021 Local Hero Awards last Sunday.
Here are a few key points Gonz?lez made.
1. We should broaden our definitions of what "outdoorsy" means.
Oftentimes, people think of hiking, camping, backpacking or other activities featured in the REI catalog as traditional "outdoors" activities, but it's important to think of other ways that people are connected to land, he said. Many people in the Latinx community have their own rich histories of working with land and deep connections to the landscape, he said.
It's useful to understand that there's a spectrum of interest in outdoor engagement, and that "being outdoorsy" doesn't have to apply only to those seeking out extreme mountain experiences. It can also include people who enjoy nature nearby, he said.
For many people in the Latinx community, he said, "This sense of being with nature outdoors is not new. We want to push and expand the idea of what you have to look like or be wearing to be considered outdoorsy."
2. Conservation and outdoor leaders should avoid making assumptions about the Latinx community.
Sometimes, Latinx community members are left out of outdoor and conservation initiatives because of cultural presumptions, he said.
He shared a story from an early effort between Latino Outdoors and Midpeninsula Regional Open Space District (MROSD) to bring Latinx families from Mountain View to some of the district's open space preserves. Organizers, he said, had been a bit worried that the families wouldn't like the space because it didn't have traditional "park" recreation features like a soccer field.
He told them to just invite the families and give them an opportunity to provide feedback. The families, he said, were thrilled to learn about a new place and discover the natural features of the landscape.
It's unproductive to make assumptions about the Latinx community to explain their underrepresentation in the outdoors, he said.
For instance, it isn't accurate to treat everyone in the Latinx community as someone who is undergoing a "new immigrant" experience. "You forget that they've been here forever," he said.
Sometimes people assume that Latinx individuals who work outdoors full time don't want to also play outdoors, or that some individuals are concerned about their documentation status and don't want to engage with public agencies. That may be the case for some people, but that's simply not the case for everyone, he said.
3. The obstacles aren't just about cost.
When it comes to obstacles the Latinx community faces to accessing the outdoors, he said, common barriers that are frequently discussed relate to the cost of accessing outdoor spaces, including transportation and gear.
"Not everyone has disposable income in that way," he said, adding that programs aimed at providing free passes or transportation support can help.
But helping everyone feel welcome in open spaces is not as simple as just removing cost barriers. Sometimes, he said, people are "given that look, or feel that they're intruding in a space, or are not wearing the right thing or not acting the same way that lets them know they're not welcome."
Such instances, he said, can manifest as overt racism, as happened with two Black men last year: Ahmaud Arbery was killed while out for a run in Georgia, and Christian Cooper, who was birding in Central Park, had police called on him by a white woman after he asked her to leash her dog. In the Bay Area, racism in the outdoors sometimes appears when people of color are disproportionately accused of not following the rules, he said.
Other times, the lack of welcome can be more subtle, like when parks don't provide information in multiple languages, said Gonz?lez.
4. Latinos have played important but sometimes forgotten roles in the history of conservation.
How the history of conservation is told can be incomplete and leave out the Latinx community, Gonz?lez said. Often, it is presented as a narrative about protecting land and species from development and environmental degradation, with mostly white protagonists, but that's not the full story.
Many people are familiar with Rachel Carson's 1962 book "Silent Spring" and the environmental work that followed to remove DDT from the environment and protect raptors.
But what's often missing or left out from that narrative, he said, is the story of Ralph Abascal, a public interest attorney with California Rural Legal Assistance, who filed a lawsuit in 1969 on behalf of six nursing mothers who were field workers that eventually led to the banning of DDT.
"We leave out the farmworker heroes in some of these larger environmental wins," Gonz?lez said. "They still have to keep fighting."
5. In the Bay Area, the conservation movement could focus more on equity and inclusion.
Across the region, there are plenty of contradictions and tensions between the conservation-oriented mindsets of residents and the current state of reality, he said.
"You have the blessings of a lot of open space that's been preserved in a ring around the Bay ... even as inequities have ... set in," he said. "And you can look at work that says (that) some of the most segregated communities are in the Bay Area."
At the same time that some wealthy Peninsulans choose to spend lots of money to protect land, there may be many other voices left out of the conservation conversation about how that land is used. Sometimes it's because lower-income people have to work harder to keep a roof over their heads in a place where the housing supply remains extremely limited and costly, he said.
When the COVID-19 pandemic hit, the existing inequities for the Latinx community in the Bay Area became even more stark, said Gonz?lez.
Part of why the Latinx community has been so impacted by COVID-19 is because they often live in households with more people and more often are essential workers, he said. Park closures earlier in the pandemic may also have disproportionately burdened underresourced communities, he argued in an April opinion piece in High Country News.
6. Outdoors leaders can start by showcasing the value of experiencing nature to underrepresented communities.
One industry report, he said, found that even though the Latinx community is underrepresented in the outdoors, those who did show up tended to spend the most time outside and the most money on gear.
Families will find ways to spend money on things they value — that's why people who pay hundreds of dollars for a pass at Disneyland may also balk at the $80 fee for a National Parks pass, he explained.
"We also have to be conscious that Black and brown does not mean broke and broken," he said. "A lot of communities will pay. They show up."
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