News

Facebook emergency grant aids local journalists during COVID-19 crisis

Parent company of Palo Alto Online receives funding to stabilize staffing

Embarcadero Media has received a $100,000 emergency grant to sustain its work during the coronavirus pandemic, thanks to the Facebook Journalism Project's COVID-19 Local News Relief Fund. Embarcadero is one of 26 newsrooms in California selected to share $2.2 million in support from the Menlo Park social-networking giant.

Embarcadero Media — a local, independently owned news organization — publishes the Palo Alto Weekly/PaloAltoOnline.com, the Mountain View Voice, the Almanac, the Pleasanton Weekly, DanvilleSanRamon.com and TheSixFifty.com.

Other California newsrooms receiving Facebook grants range from Berkeleyside to San Jose Spotlight to CalMatters.

The Facebook program received 2,000 applications from newsrooms across the U.S. and its territories; in total, 144 recipients are being funded between $25,000 and $100,000, the company stated in a May 7 press release. The grants are supporting many publishers who are hardest hit by this crisis: Nearly 80% of recipients are family- or independently owned and more than half are published by or for communities of color.

"We're proud to support this diverse group of publishers — many of which are family- or independently owned. Not only are these journalists working tirelessly to serve people right now — they're focused on transformation, building innovative local news businesses that can continue to serve communities beyond the current pandemic," said Campbell Brown, vice president of global news partnerships at Facebook.

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The COVID-19 Local News Relief Grant Program was designed to provide funding so newsrooms could both respond to immediate community needs and/or offset some revenue shortfalls to help publishers maintain long-term sustainability during this crisis, Facebook stated.

Embarcadero Media plans to use the grant to help reinstate some furloughed employees and restore other workers' hours, fund technology and IT upgrades that have been needed during this period of remote work and pay for marketing expenses to support membership initiatives, according to Bill Johnson, president and CEO of Embarcadero Media.

The grant will also help the company in its long-term plans, including accelerating expansion of its digital publishing and creating deeper synergies between its millennials-focused weekly newsletter TheSixFifty.com and dining-oriented newsletter Peninsula Foodist, Johnson said.

"This vitally important grant money is a tremendous opportunity for us to not only restore staffing levels so we can continue to serve the communities in which we publish but also to lay groundwork for our future journalism projects and business development," Johnson said.

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Facebook emergency grant aids local journalists during COVID-19 crisis

Parent company of Palo Alto Online receives funding to stabilize staffing

by / Palo Alto Online

Uploaded: Tue, May 12, 2020, 9:00 am

Embarcadero Media has received a $100,000 emergency grant to sustain its work during the coronavirus pandemic, thanks to the Facebook Journalism Project's COVID-19 Local News Relief Fund. Embarcadero is one of 26 newsrooms in California selected to share $2.2 million in support from the Menlo Park social-networking giant.

Embarcadero Media — a local, independently owned news organization — publishes the Palo Alto Weekly/PaloAltoOnline.com, the Mountain View Voice, the Almanac, the Pleasanton Weekly, DanvilleSanRamon.com and TheSixFifty.com.

Other California newsrooms receiving Facebook grants range from Berkeleyside to San Jose Spotlight to CalMatters.

The Facebook program received 2,000 applications from newsrooms across the U.S. and its territories; in total, 144 recipients are being funded between $25,000 and $100,000, the company stated in a May 7 press release. The grants are supporting many publishers who are hardest hit by this crisis: Nearly 80% of recipients are family- or independently owned and more than half are published by or for communities of color.

"We're proud to support this diverse group of publishers — many of which are family- or independently owned. Not only are these journalists working tirelessly to serve people right now — they're focused on transformation, building innovative local news businesses that can continue to serve communities beyond the current pandemic," said Campbell Brown, vice president of global news partnerships at Facebook.

The COVID-19 Local News Relief Grant Program was designed to provide funding so newsrooms could both respond to immediate community needs and/or offset some revenue shortfalls to help publishers maintain long-term sustainability during this crisis, Facebook stated.

Embarcadero Media plans to use the grant to help reinstate some furloughed employees and restore other workers' hours, fund technology and IT upgrades that have been needed during this period of remote work and pay for marketing expenses to support membership initiatives, according to Bill Johnson, president and CEO of Embarcadero Media.

The grant will also help the company in its long-term plans, including accelerating expansion of its digital publishing and creating deeper synergies between its millennials-focused weekly newsletter TheSixFifty.com and dining-oriented newsletter Peninsula Foodist, Johnson said.

"This vitally important grant money is a tremendous opportunity for us to not only restore staffing levels so we can continue to serve the communities in which we publish but also to lay groundwork for our future journalism projects and business development," Johnson said.

Comments

porter
Midtown
on May 12, 2020 at 12:57 pm
porter, Midtown
on May 12, 2020 at 12:57 pm
14 people like this

Congratulations on receiving the grant aid. Local news without Embarcadero Media in-depth reporting would be shallow indeed.


GiantFB
Fairmeadow
on May 12, 2020 at 2:36 pm
GiantFB, Fairmeadow
on May 12, 2020 at 2:36 pm
7 people like this

Does this mean PA Online users can now comment on articles using a cute click to love, care(COVID), like, dislike, mad and sad face icons?


Mark Weiss
Downtown North
on May 12, 2020 at 5:46 pm
Mark Weiss, Downtown North
on May 12, 2020 at 5:46 pm
17 people like this

How is this not merely a bribe to provide favorably coverage to a particular nearby corporation?
It's bad enough the over reliance on real estate ads, now this?
FB is disruptive of the American way of life -- that's a story, cover it!
Give back the money.

(Take money from Emerson Project if you like, however....they are very different. But still, in my field what is unreported is that Steve Jobs made tons of money on musicians, and they don't benefit as much from iTunes -- although I do admit that I am typing this on one Apple product and also have a second one, and use them both for my music work -- I presume that eventually performers and composers will get their fair share...but FB is evil...)
Pandora, evil. Spotify, probably evil. There's still a ton of starving musicians, and its still true that the majors give bad deals to artists....I taped a FB pr flack at a local cafe telling the people that we don't need local government they will meet all our needs for housing, for transportation, Matewan but with optics, Matewan heading towards Mussolini...)

So I guess you don't need my $2,000 per month as advertiser? And seriously, I'd be back in business if FB didn't help Putin get us in this pandemic mess...throw it back, Jack


Resident
Midtown
on May 13, 2020 at 7:31 am
Resident, Midtown
on May 13, 2020 at 7:31 am
6 people like this

[Post removed due to inaccurate factual assertion.]


Resident
Midtown
on May 13, 2020 at 7:42 am
Resident, Midtown
on May 13, 2020 at 7:42 am
2 people like this

Where did the article go about the Zuckerbergs donating $100,000 to their favorite restaurants?

Moderator comment: It's where it has been since the story was first published on Monday, at Web Link


keep the money but dont censor
Midtown
on May 13, 2020 at 10:50 am
keep the money but dont censor, Midtown
on May 13, 2020 at 10:50 am
3 people like this

Ok to keep money from FB as that is the American way.
Just don't censor comments for/against FB or its likes.

As Pete Buttigieg retorted when questioned about taking money
from millionaires, many today either work for companies like FB,
Google, etc., or aspire to one, even schools think that would
be a moonshot - so giving money back would mean not accepting
from its employers either.
Just don't make a big deal about it, don't do any favors,
don't censor people raising legitimate concerns on your platform.
(FB's money to local police could be much more dangerous/damaging..)


Mark Weiss
Downtown North
on May 13, 2020 at 3:36 pm
Mark Weiss, Downtown North
on May 13, 2020 at 3:36 pm
4 people like this

This is a story about Billy Joe and Jossy Doo;
Two old hacks with nothing else left but to do...
Go on take the Money and run. 36 pages!


Mark Weiss
Downtown North
on May 13, 2020 at 4:03 pm
Mark Weiss, Downtown North
on May 13, 2020 at 4:03 pm
4 people like this

Help me out if you guys know this one:

Somethings somethings somethings taxes (as in donations from a foundation to a 501c3 are deductible, whereas an LLC to a DAF is still auditable )
He knows exactly what the facts is.
Go on, take the Money and run


RE Agents Do Little
Community Center
on May 14, 2020 at 10:55 am
RE Agents Do Little, Community Center
on May 14, 2020 at 10:55 am
3 people like this

> "It's bad enough the over reliance on real estate ads, now this?"

^^^ Why doesn't the local board of realtors (or individual RE agents) make a noteworthy donation as well?

Though the RE business is currently in a lull, most of the RE agents who advertise in the Weekly & Daily have made HUGE amounts of commissions and most are living high off the hog due to the inflated/overpriced local residential RE market.


Freespeech
Another Palo Alto neighborhood
on May 14, 2020 at 11:51 am
Freespeech, Another Palo Alto neighborhood
on May 14, 2020 at 11:51 am
2 people like this

I am sure Zuckerberg will read all the comments given his big ego....so my message to him is STOP CENSORING POSTS ON FACEBOOK AND YOU TUBE THAT GO AGAINST YOUR NARRATIVE! FREE SPEECH is needed to grow your usership, and upholding the LAW and 1st amendment free speech rights of users is your obligation to shareholders on your publicly traded company!


Mark Weiss
Downtown North
on May 14, 2020 at 5:25 pm
Mark Weiss, Downtown North
on May 14, 2020 at 5:25 pm
2 people like this

Well I was an intern for six weeks back in 1984 at the Times Tribune (and then hired for real money for four weeks before going back to college) And I do have some free time so yes I would like to be an intern at Embarcadero media on this exact point I can ring Jim Baer Chop Keenan Roxy rapp, Mr Strutz, and ask them to each gave $100,000 bribe to Bill Johnson to match Zuckerberg.
Apparently nothing is unethical or illegal anymore if you own a media outlet and just keep repeating over and over again this is not a bribe this is not a bribe there was no quid pro quo.


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