Can kids teach their parents how to save energy?
That's the idea behind a "schools outreach" program to be launched this fall by the Palo Alto Utilities Department.
The agency says it will work with Zilowatt, a local nonprofit that offers interactive tools to teach "behavior change toward energy conservation." Zilowatt was launched by parent members of Palo Alto's Sustainable Schools Committee, said Joyce Kinnear, utilities marketing manager.
Just as kids were used in anti-littering campaigns in the 1960s and 1970s, the energy-saving initiative aims to teach sustainability habits to kids, with the idea that they will take them home to their families, Kinnear said.
Utilities officials said they received a $35,000 grant from the American Public Power Association to help fund the work.
"The goal is to motivate lasting changes in conservation habits of children, their families and also identify ways to save money at the schools facilities themselves," the department said.