This picture is from the Palo Alto Historic Association's Website.
I recall when Liddacoat’s had about 20 different food businesses competing for your lunch money. When I was working in downtown Palo Alto, I'd eat lunch there almost every day. As soon as you'd walk in, if you made eye contact with anyone behind the food counter, they would practically start to dish out what they think you had previously ordered from them. Then you'd have to say (lie), "Oh, I'm just looking. I'll be back." Sometimes they’d put on a pitiful look like, they’re going to go out of business if you don’t get your lunch from them. A little bit of a guilt trip before lunch. I recall the day that Mrs. Fields came to dedicate her cookie shop. I kissed her!
Liddacoat's was a little like Menu Tree at the Sears Shopping Center, except Menu Tree was much, much, more spacious and was geared for lunch and dinner. My dad would take me and my two brothers there for dinner once a week. He’d get us situated on the second floor at a table and then he’d go down to get his dinner. My older brother and I would then shoot straw wrappers off the second floor, occasionally hitting some unsuspecting patron, until my dad came up to join us.