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Caltrain aims to keep all 86 trains running

Original post made on Apr 20, 2011

Caltrain would keep all of its 86 weekday trains running for the next year if the agency's board of directors approves on Thursday staff's latest proposal.

Read the full story here Web Link posted Wednesday, April 20, 2011, 9:19 AM

Comments (5)

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Posted by Resident
a resident of Another Palo Alto neighborhood
on Apr 20, 2011 at 9:40 am

Where's the advertising, promotions and innovations to get new ridership? Caltrain need to market itself to get new riders, particularly off peak and occasional riders.

Increasing daily parking is fine, but why not make it free after 3.00 pm to encourage evening use for theater, etc?

Why not give 50% discount on monthly passes for 6 months to new buyers of condos or other housing built within 1/2 mile of a station?

Family tickets and off peak discounts with advertising could generate many new users.

I can't see Caltrain making any efforts to increase ridership just same old/same old, for the riders they already have. Raising prices alone is not how to run the service and expect more revenue.


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Posted by free train tickets for home buyers
a resident of Adobe-Meadows
on Apr 20, 2011 at 10:14 am

Giving away free Caltrain tickets sounds like a good marketing ploy for housing developers. Caltrain does have discount passes for employers to give to employees. I bet housing developers can tap into that program. Maybe the city should "encourage" them to do so.


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Posted by chris
a resident of University South
on Apr 20, 2011 at 12:28 pm

Resident,

Why has ridership been increasing so much? It can't be due to lousy marketing.

It would be nice if some rich person who enjoys easy freeway rides would donate some marketing money.

Caltrain can accommodate some increase in ridership with limited increase in expenses, but if it goes up very much, some serious capital expenditures will be required (electrification, eliminating grade crossings, etc).


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Posted by Chris Preimesberger
a resident of Portola Valley
on Apr 20, 2011 at 11:17 pm

This caught my eye: "Michelle Bouchard, Caltrain's director of rail transportation, wrote in the report." Um, what other type of transportation does CalTrain do?


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Posted by Resident
a resident of Another Palo Alto neighborhood
on Apr 21, 2011 at 8:11 am

It is good that ridership is increasing, but not enough to make the difference Caltrain seems to need.

I think we are a long way from the increases needing more capital expenditure but that would be a good problem to have.

What is really needed is increasing ridership at off peak and weekends. The incentives to fill the empty seats on trains rather than making the trains standing room only should be the aim of any marketing and advertising promotions. Using trains that are sitting empty at the depots during off peak times will make a difference.


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