Town Square

Post a New Topic

Economy, fitness fads throw gym a curve

Original post made on Mar 12, 2011

The Curves gym on Emerson Street was the first of its franchise to open in Palo Alto. Now it is the last one standing.

Read the full story here Web Link posted Saturday, March 12, 2011, 3:00 PM

Comments (3)

 +   Like this comment
Posted by Butterfly Life Member
a resident of Midtown
on Mar 12, 2011 at 5:01 pm

Posted by Butterfly Life Member, a resident of the Midtown neighborhood, 4 hours ago

Thanks for the article.




I do think that you are giving the wrong impression with these gyms (at least Butterfly Life, as I have no experience of Curves) that these women's gyms are for "older ladies". As a Butterfly Life member in my 50s, I do not consider myself in the "older lady" category although there are many members in the 70+ age bracket. There are many women my age and younger including some teenagers, all who prefer a women's gym with pleasant decor, pleasant and varied background music, and the opportunity to meet a diverse group of people while exercising. The machines are sized for women and the atmosphere is very different to places like the Y, JCC, 24 hour fitness and Gold's Gym, all of which are being looked at by the members as alternatives but not suitable replacements.




If any investor were to take on Butterfly Life in Midtown and be willing to invest in advertising and promotions, the present members would be thrilled. There is plenty of room for more and we are willing to stay.

Report Objectionable Content


 +   Like this comment
Posted by Butterfly life member
a resident of Midtown
on Mar 12, 2011 at 8:32 pm

It is very sad that Butterfly Life in Midtown will soon be closing. I t is a wonderful women's gym for ALL ages. The gym has excellent machines & a large room with a variety of equipment & videos for exercising and stretching.
The staff are very friendly and caring and it is such a pity this gym will be closing when it was voted as the Best Women's Gym in Palo Alto for 2011.


 +   Like this comment
Posted by Fit Dude
a resident of Palo Alto Hills
on Mar 14, 2011 at 7:53 am

The fact that many Curves owners got into the business by maxing out their credit cards does not speak highly of the Curves screening system- they sold clubs to anyone who could come up with the money regardless of background or financial stability. Thousands of Curves clubs have closed in the last few years. Curves club owners blame the corporate office for lack of support, over-saturation of territories, high franchise fees and inferior equipment. For club owner comments, see: Web Link


Don't miss out on the discussion!
Sign up to be notified of new comments on this topic.

Email:


Post a comment

Posting an item on Town Square is simple and requires no registration. Just complete this form and hit "submit" and your topic will appear online. Please be respectful and truthful in your postings so Town Square will continue to be a thoughtful gathering place for sharing community information and opinion. All postings are subject to our TERMS OF USE, and may be deleted if deemed inappropriate by our staff.

We prefer that you use your real name, but you may use any "member" name you wish.

Name: *

Select your neighborhood or school community: * Not sure?

Comment: *

Verification code: *
Enter the verification code exactly as shown, using capital and lowercase letters, in the multi-colored box.

*Required Fields

Cho's, beloved dim sum spot, to reopen in Los Altos
By Elena Kadvany | 8 comments | 5,457 views

Where DO The Elite Meet?
By Laura Stec | 3 comments | 2,692 views

Why I Became Active in Palo Alto Forward
By Steve Levy | 10 comments | 2,048 views

Guest Post from HSSV: Adopt a Naughty Dog!
By Cathy Kirkman | 1 comment | 1,369 views

First Interview
By Sally Torbey | 5 comments | 574 views